Shepard Fairey

OBEY-EYE-RESIZE-24X36-OFFSET-500x750 ENDLESS-POWER-18x24-fnl-01-500x663 shepherdfairey_img5

The collection above each has a connection with their consumer. None of them are promoting product or event. Their soul purpose is to communicate with their audience. To raise awareness of important and current society issues. They depict a style of new communication to consumers and open the minds to new experiences, be that good or bad life issues. As well as receive a reaction from the consumers attacking their senses and conscious mind. For example the first of the collection- Endless Power is about power itself, wishful thinking, truth in advertising, and the environment. (Endless Power. Shepard Fairey. 2013)

‘A lot of shrewd advertising has been created to suggest that things we want are also good for us and society.’ – Shepard Fairey. (Endless Power. Shepard Fairey. 2013)

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